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Tales of the Cocktail taking over New Orleans next week

The global cocktail market is estimated to be around $86 million and is expected to reach $1 billion by 2026.

NEW ORLEANS (WGNO) — The world’s leading cocktail conference will be in New Orleans July 23 through 28.

Tales of the Cocktail offers hundreds of opportunities for bar industry professionals, distillers and liquor companies to all come together to exchange ideas, products and techniques through tastings, spirited dinners, parties and awards.

Tales of the Cocktail started as an annual walking tour through historic New Orleans bars and now has grown into the world’s leading cocktail conference.

For information, tickets and a list of events, visit the Tales of the Cocktail website.

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